This week’s roundup includes products and services for AI-powered advertising, email marketing, AI agents for shopping and B2B, social commerce, one-click payments, cryptocurrencies, personalization platforms, and e-commerce delivery.
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New tools for traders
GoDaddy brings AI-powered ads to businesses. GoDaddy has expanded the digital ads feature on its Airo platform to nine English-speaking markets: Ireland, Malaysia, New Zealand, Pakistan, the Philippines, Singapore, South Africa and the United Arab Emirates. GoDaddy Airo suggests compelling ad copy, selects relevant keywords based on the bid, and structures the campaign. Users can launch campaigns and track performance on the digital ads dashboard.
Godaddy Airo
Visa Introduces Trusted Agent Protocol for AI Trading Visa introduced the Trusted Agent Protocol, an essential framework for agent trading that enables secure transactional communication between AI agents and merchants. According to Visa, the Trusted Agent Protocol solves consumers’ search, comparison and payment problems by identifying trusted agents with business intent and distinguishing them from malicious bots. The Trusted Agent Protocol is available on the Visa Developer Center and GitHub.
Adobe introduces AI Agents for B2B businesses. Adobe has released AI agents for B2B sales and marketing teams that streamline buying cycles and use engagement insights to make informed decisions. The Adobe Experience Platform Agent Orchestrator powers agents—Audience, Journey, and Data Insights—that appear in enterprise applications such as Adobe Journey Optimizer B2B Edition and its Customer Journey Analytics B2B Edition.
Intuit Mailchimp Unveils New Holiday Marketing Tools Intuit Mailchimp has released new features for improved Shopify integration, smarter segmentation tools, advanced eCommerce analytics, global SMS and multi-user SMS capabilities, and an updated email template library. The updated Shopify integration unlocks deeper behavioral insights and new triggers such as product views, checkout initiations, page views and search queries. Other features include one-time Shopify discount codes and advanced segmentation.

Intuit Mailchimp
Commercetools introduces Cora, the AI shopping companion. Commercetools, an e-commerce platform, has announced a demo of Cora, a native and multi-modal shopping companion powered by artificial intelligence. Cora shows how businesses can ensure human continuity across web, mobile, WhatsApp and other channels. According to Commercetools, shoppers can start a journey on one device and continue it on another without losing context or progress, giving businesses a branded companion they control.
Walmart partners with OpenAI for shopping. Walmart has announced a partnership with OpenAI that allows customers to shop at Walmart through ChatGPT using instant checkout. Walmart provides employees with AI tools, training and literacy through OpenAI certifications and is rolling out ChatGPT Enterprise to teams across the company.
The e-commerce platform Veho is expanding into US markets. Veho, a package delivery platform, has expanded its capacity by 50% in select US markets, including Philadelphia, Indianapolis and Atlanta, and in other areas by expanding or partnering with 3PLs. Veho will now have a second distribution center in 10 of its markets.

Veh
Checkout.com launches Flow Remember Me, a one-click payment tool. Checkout.com, a payments provider, has launched Flow Remember Me, an extension of its core Flow offering that allows shoppers to save their card details once and then use them across Checkout.com’s global merchant network. Flow offers customizable, ready-to-deploy payment components that enable 35 payment methods through a single integration with the Checkout.com network in 194 countries.
Shipping platform Shippo launches TikTok Shop integration. Shippo, a shipping platform for e-commerce businesses, now integrates with TikTok Shop. The integration automatically imports TikTok Shop orders into Shippo, creates discounted shipping labels, and syncs tracking information back to TikTok. The integration allows merchants to meet TikTok’s 2 business day shipping requirement with discounted rates, select carriers, and live support, along with orders from Shopify, Amazon, and Walmart, all in a single dashboard.
Canopy Management acquires Region 6 Marketing for D2C brands. Canopy Management, the marketing agency for sellers on Amazon, Walmart and TikTok, announced the acquisition of Area 6 Marketing, an agency specializing in growing Shopify and Amazon brands through Meta and Google ads. Canopy Management says clients will benefit from Area 6’s expertise in scaling D2C brands across the fashion, beauty, health and wellness industries.

Canopy management
Splitit launches BNPL partner program for agency business. Installment payment developer Splitit has launched an invite-only program for buy-now-pay-later options for agent shopping. Splitit says its Agentic Commerce partner program brings card-linked installment options to autonomous purchasing agents who search, recommend and buy on behalf of consumers. Registered AI agents can request real-time installment options right within merchant flows. Splitit’s new program aligns with emerging industry frameworks such as Google’s AP2 and OpenAI’s Agentic Commerce Protocol.
Ordoro and Zing work together to help merchants build faster and deliver smarter. Ordoro, an e-commerce platform, has partnered with developer Zing. According to the companies, Zing helps brands launch stores and mobile apps, while Ordoro handles inventory, shipping and order management. The partnership aims to help merchants grow and scale.
Block launches Square Bitcoin payment tools and wallets for local businesses. Block, the owner of the Square point-of-sale platform, introduced Square Bitcoin, an integrated payment tool and wallet. The component, Bitcoin Conversions, allows merchants to automatically convert a percentage of their daily card sales into Bitcoin. Bitcoin Wallet, which is natively integrated into Square, allows sellers to manage Bitcoin alongside their finances with buy, sell, hold and withdraw functionality integrated into the dashboard.
Nosto introduces Huginn, an artificial intelligence agent for its personalization platform. Nosto, a user experience platform, has launched Huginn, an artificial intelligence agent that aims to change the way brands conduct digital commerce. Huginn resides in Nosto’s core Commerce Experience platform, designed to reduce manual work, accelerate execution and ensure growth. According to Nost, Huginn coordinates a network of trained, specialized AI agents that design and execute actions, provide insights, actions, search, contextual shopping, product suggestions and more.

Nosto